Originally called as the Rich Stadium and Ralph Wilson Stadium, the New Era Field is one of the pioneers and earliest examples of naming rights in North American sports. The construction of the area had one purpose: to host football. It’s pretty difficult for other sports like soccer, baseball, track and field, or rugby to be held there because it has dimensions and sight lines that only works for the NFL. So far, only college football, ice hockey championships, bowling, and concerts are allowed to use the area.
After its opening in 1973, the Buffalo Bills acquired the home venue rights for the New Era Field, abandoning the War Memorial Stadium on Buffalo’s East Side. The first NFL playoff game to be held at the stadium was the league’s 1988 season where the Bills executed an impressive winning streak until they were defeated by the Jacksonville Jaguars in 1996.
Home Team: Buffalo Bills